History of the WILL GROUP

The origins of the WILL GROUP can be traced back to two companies: Big Aid Co., Ltd., primarily focused on short-term outsourcing for light work; and SAINT MEDIA, INC. (now WILLOF WORK, Inc.), specializing in telemarketing services. When we started in factory line outsourcing for customers, we lacked the capital, enough equipment, or a noteworthy track record. However, what set us apart was our unwavering commitment to those customers who entrusted us with their work and a passionate team who shared this dedication. As time passed, more like-minded individuals joined us, building a strong foundation. New pillars emerged, and in no time, our HR business had grown significantly. Today, we operate internationally and have become a group of nearly 50 companies.

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2000
Began HR services for factories

To achieve synergies between telemarketing and business outsourcing, SAINT MEDIA, INC. merged with Big Aid Co., Ltd. and launched a business for outsourcing to factories, with a primary focus on dispatching workers to food factories.

2002
Began HR services for call centers and sales

SAINT MEDIA, INC. relocated its headquarters to Tokyo and obtained approval for offering services for dispatching general workers. This was the start of the call center outsourcing business segment, or dispatching operators for call centers, as well as the sales outsourcing segment, or dispatching sales representatives to consumer electronics retailers and mobile phone sales agents.

2006
Formulated Mission, Vision and Value
Established a holding company

Around 2003, key concepts such as bringing about positive change to individuals and organizations, We Do Change, and agents of change were created, forming the foundation for our current Mission, Vision, and Value (MVV) that was officially established in 2006. In the same year, we founded Will Holding, Inc. (now WILL GROUP, INC.) as a pure holding company, transitioning to a group management structure with the aim of enhancing the expertise of our operating companies and optimizing our management resources.

2011
Began international HR services and established WILL Heart Association

With the aim of establishing a business presence in the ASEAN region within the HR services sector, we acquired shares in Good Job Creations (Singapore) Pte. Ltd., based in Singapore. This marked the beginning of our international HR services.

2013
Began HR support services for startups

SAINT MEDIA, INC. initiated services for permanent placements (now for Startups Co., Inc.) specializing in the Internet and IoT sectors.

2014
Began HR services in the nursing care sector
Established overseas intermediate holding company

SAINT MEDIA, INC. launched nursing care support services, or sending out caregivers to various types of care facilities. In addition, WILL GROUP Asia Pacific Pte. Ltd. was established with the aim of overseeing overseas operations. Later, our M&A strategy focused on accelerating our overseas expansion.

2018
Began HR services for construction engineers

With the aim of enabling temporary staffing and permanent placement services in the construction industry, we acquired shares in C4 Co., Ltd. (now WILLOF CONSTRUCTION, Inc.). Our mission was to reshape the standards for the construction industry, leading us to initiate HR services for construction engineers, with a focus on civil engineering construction managers and architectural construction managers.

2019
Unified branding for HR services in Japan

To improve both our market recognition and our services, we unified our HR services in Japan under the brand name WILLOF. Simultaneously, within the WILLOF companies, we established “Chance-Making Company” as our new brand vision.